Activision Blizzard has announced its financial results this morning during the last quarter which ended on September 30, reporting revenues that exceed even their own expectations of the company with $ 754 million versus 745 million achieved during the same period previous year.
These figures represent the best results for the company throughout its history, which is extremely striking if we consider that these have not yet posted revenues anticipated Call of Duty: Modern Warfare 3, which opened yesterday in the market. However, this last fact has motivated other Activision Blizzard to revise upwards its revenue projections for this fiscal year, if all goes as expected, will become the largest income that you report since its inception.
For all this, the company president, Bobby Kotick, has defined this 2011 as "the year of records" that have already arrived and those to come, since in 2012 debut awaited titles like Diablo III or New Call of Duty.
"We remain the company's largest and most profitable market reports in the electronic entertainment," remarked Kotick, who had no hesitation in praising the company policies that follow in Activision Blizzard.
The digital market has also become a mainstay of the company, because this year the profits in this sector account for 57% of total revenue with $ 427 million so far. Dato really striking because they exclude results from Blizzard in this sector.
Bungie's new project, Diablo III and the launch of Call of Duty in China promise to further improve these data in the digital business.
Finally, Activision Blizzard have not forgotten Skylanders: Spyro's Adventures, which exceeded the best estimates of the company and is selling faster than they imagined.
activision blizzard, diablo III, games
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